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Virtual Become Real

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Virtual Site Visits Nothing, not a freaking thing, will ever, ever take the place of a boots on the ground site inspection. You need to see the sites, smell the smells, and experience a destination or hotel first hand to understand how your attendees will live your event. What VR can do to help you now is narrow the field quickly so that you can make the most of your resources and actually spend some time at home with the kids and the dog. Google Earth VR is just one of the ways you can visit a destination without leaving your office. You can strap on the Oculus Rift, plug in a destination, and go. Fly right down to the city streets or soar above like an eagle, or like Underdog, I was always partial to being Underdog. Underdog is cool. But you be you. Beyond the Googleverse, many of our favorite hotels and resorts are jumping into the VR pool, posting videos of their properties to YouTube and other channels. Planners can get a feel for the property before they ever get on pl

Tips For Success

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If you or your organization already offer a face-to-face conference, hosting a virtual conference can be be a natural way to reach even more people. If you don’t currently offer any sort of conference, launching a virtual conference can be a great way to expand your portfolio of offerings, attract new customers, and generate new revenue. In an earlier post, I talked about some of the reasons I think virtual conferences are a business model all edupreneurs should consider. In this post, I offer tips for a successful virtual conference based off of my experience over the past two years as well as experience working with a range of clients that host virtual conferences. 1. Add strong context to your content It’s relatively easy to round up a bunch of different presenters, schedule them for Webinars over a couple of days, and call that a virtual conference. The problem with this approach is that the sessions are usually only loosely related, attendees tend to cherry pick, and in t